Creative Artists Agency (CAA) has signed audio-on-demand company Crowd Network.
CAA will represent Crowd Network worldwide to identify and create opportunities ranging from brand partnerships and developing new IP, to live events, film, television, and publishing.
Launched in September, Crowd Network has already produced a slate of six podcasts, with more to follow in January. These include Murder in House Two, a 15-year journalistic investigation into the 2005 Haditha massacre by US Marines; The Joe Marler Show, where the England rugby star meets interesting people doing interesting things, and The Mentor, a 12-week challenge for young people from underrepresented backgrounds to end 2020 on a high through mentoring from businessman Ric Lewis.
The company’s founders include CEO Mike Carr, former editor of BBC Radio Sport; Content Director Steve Jones, an award-winning BBC radio and podcast producer; Creative Director Tom Fordyce, the former Chief Sports Writer for the BBC and one third of That Peter Crouch Podcast; and Talent Director Louise Gwilliam, former rugby union producer for BBC 5Live.
“The CAA team completely understands our model and have brought a huge amount of experience and knowledge to bear which has already added real value,” said Mike Carr, CEO at Crowd Network. “We are aiming to be Europe’s largest audio-on-demand network while developing a slate of trailblazing content. To do that we need to surround ourselves with partners that are leaders in their fields and that we trust – and in CAA that’s exactly what we’ve got.”